Center Lofts On Main

BRANDING & Website

I was so pleased to be able to work with Center Lofts On Main with revamping their website for their newly renovated luxury apartments! I attempted to harness the historical typefaces used on the building’s storefront to create a recognizable and simple logo. To tie into the history of the building, I used brick textures, classic serif fonts, and kept the color scheme down to a minimum; black & white, with hints of the familiar brick red that the building is known for. You can check out the finished website here!